A content analysis of Korean language learning on TikTok platform

Abstract

This study aims to analyze the Korean language learning in a content of TikTok account from @Borassaem and @Dinareonni used as a learning media and contains supporting features for the content. The research adopts a descriptive qualitative using direct observation techniques, notes and documentation on the TikTok accounts @Borassaem and @Dinareonni obtain analyze data. Learning media follows the learning media technology theory and theory River and Temperly theory language skills. This study has a total 43 data contents from January 2023 until July 2023 then, two contents were selected each month, results in 26 contents.The results showed one content Korean learning has at least two forms Korean learning and features use combined with another features provide interest content of learning language. Korean language learning taught through TikTok content account @Borassaem and @Dinareonni contains listening, vocabulary, speaking, grammar, and reading utilized features add text, add sound, video effect, voice over, add picture, background and duet. Example this results, learning media for grammar use Korean idol song lyrics support features add song and add text. The learning media provided is interesting for students. Learning media interesting create funlearning and increase students' focus and interest in the learning process. The finding can be alternative for students to learn Korean language through TikTok and real examples for teacher in pouring Korean language learning into TikTok learning media.